Smart living
Connected devices designed for practical everyday use.
Brand portfolio
Built by ABN. Developed with international partners.
A focused portfolio combining our own technology brand with selected international brands developed through local distribution.
ABN own brand
Our experience as a brand owner.
Tellur gives ABN direct experience across product development, sourcing, compliance, channel strategy, marketing, logistics and international expansion.
Green technology
Products supporting more efficient, responsible consumption.
Mobility
Charging, power and accessories for life on the move.
Office and connectivity
Dependable tools for work, communication and everyday productivity.
Partner portfolio
Selected brands for relevant local channels.
The portfolio includes long-term partnerships with world-renowned manufacturers.
OWN BRAND
Smart Home, Green Technology, Mobility, Office and mobile accessories.
PARTNER BRAND
Selected technology products for relevant Romanian channels.
PARTNER BRAND
Selected consumer technology and accessories.
PORTFOLIO
New brand opportunities
A selective route for international technology brands committed to local development.
Portfolio opportunities
Let’s identify where your products fit.
Whether you want to buy from ABN or develop a brand in Romania, the conversation starts with category and channel fit.